We are creating a staggering amount data on a daily basis. Every click on every browser around the world, and every sensor in every device, contributes to the expansion of the global datasphere. We have so much data that Big Data as a buzzword. However, it has been around for awhile now, but to really understand it we have to ask ourselves some fundamental questions: What exactly is big about big data? And how big is big? From the basics of analytical techniques, the history of analytics to Big Data and beyond, this course gives you an overview of the world of Business Analytics through global insights.